Best Practices

Telling The Story

Sometimes when you sit down to write an update or newsletter, it can be difficult to articulate what goes on day-to-day as a staff worker. You also might feel as if you are giving the same information over and over. Telling a specific and detailed story can draw the reader into what goes on in your ministry, particularly in the life of a student in your chapter. Read More...
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Communication Survey Results

The results are in! Over 900 surveys were taken by recipients of your Staff Monkey e-newsletters. The survey was simple, but I hope it will be insightful for you as you think about your donor communication. Take a look at the results here! Read More...
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Sharing Pictures with Donors

Now that I have been offering this service for a few months, I have started to notice "sending" trends. For instance, many of your emails revolve around specific events, including conferences. Since there is a limit to how many photos can be included in any given email update, one way to share a more extensive photo album is to set one up online. If you have a ministry website set up, post your pictures from Spring Conference and provide the link. Read More...
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The Spirituality of Fundraising by Henry Nouwen

This has made the rounds, but I've always enjoyed this lecture from Henri Nouwen. It is such a fresh way of looking at fundraising. If you are feeling a little weary on the FR front or just enjoy his writings in general, take a few minutes to read this. I hope you are encouraged: Read More...
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Spam - not just questionable meat in a can!

Since you have now joined the millions out there in cyberspace that are vying for the attention of your reader, here are a few tips for writing updates that will not be spammed into the junk boxes of your donor list: Read More...
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